Harley-Davidson Chief Marketing Officer Leaves Company

Richer had been with Harley-Davidson since 2007 after holding several marketing and advertising positions with General Motors. In addition to handling Harley-Davidson’s marketing, Richer was responsible for product planning, sustainability, retail experience and operations such as service, systems and logistics. Richer was also responsible for Harley-Davidson’s e-commerce, the Harley Owners Group (H.O.G.) and the Harley-Davidson Museum.

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Harley-Davidson Chief Marketing Officer Leaves Company