As baby boomers age, Harley-Davidson hunts for younger riders

ADVERTISEMENTS ADVERTISEMENTS In 2008, Harley-Davidson said its average rider was 48 years old, up from 46.1 in 2004 and 43.4 in 1999, Farley says. Extrapolating from those figures, she believes the current average rider is over 50 and, by definition, still a boomer. Click the link to read full post. As baby boomers age, Harley-Davidson […]

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Pro Armor Customer Stories

The Atvrideronline.com would like to share the Pro Armor Customer Stories with you. Click the link to read the article. Pro Armor Customer Stories ADVERTISEMENTS

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Bikers Pack Their Leather Jackets & Flock to Arizona for Harley Rodeo

While folks in the northern states have participated in their Fall Rides and tucked their Harleys away for the winter, Arizona has no such plans. In fact, the southern part of the state will see an influx of bikers in just a few days. Starting October 18, the Southern Arizona Harley Riders Motorcycle Club will […]

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Take a Tour Through Motorcycle Time

The Wheels Through Time museum is known as the “museum that runs.” The all-American motorcycle museum was founded by Dale Walksler in 1993 as a home to over 300 classic, historic American bikes and exhibits with those bikes at the center. From vintage Harley’s and Indians to military bikes to flat track racers, the bikes […]

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Othello Rides A Harley In Milwaukee

Just as Sons of Anarchy took Hamlet into the 21st Century on the leather-clad backs of cruiser motorcycles, The Milwaukee Repertory Theater partnered up with Harley to mount a modern production of Othello. Harley-Davidson cruisers adorn multiple scenes during the show as Milwaukee’s own bike maker allowed the production to pour through company stores and […]

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Harley-Davidson Profit Update

Harley-Davidson reported a stronger that expected rise in quarterly profits. The company reports that a younger audience has embraced their brand and that they expect to ship more motorcycles this year than they expected in January. Click the link below for more details. Harley-Davidson Profit Update

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Harley Reports First Quarter 2013 Earnings

Harley’s financial report for the first quarter of 2013 has just been released, and it’s a doozy, according to The Motor Company. Diluted earnings per share for the period increased 33.8% on higher motorcycle shipments and improvement in operating efficiencies, says Harley, compared to the year-ago period. The firm also said first-quarter net income was […]

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The Harley-davidson Story: How A Motorcycle Brand Achieved Cult Status

The brandstories.net shares The Harley-davidson Story: How A Motorcycle Brand Achieved Cult Status. Click the link to read full article. The Harley-davidson Story: How A Motorcycle Brand Achieved Cult Status

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1929 Harley-Davidson – Found in toilet

The pipeburn.com shares this amazing article entitled “1929 Harley-Davidson – Found in toilet”. Click the link to read full article. 1929 Harley-Davidson – Found in toilet

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High on the ‘Harley’ Hog

“The 1600cc Dyna is just pure power. To me that’s the Ferrari of Harleys.” — Derek Mayes, Harley rider Click the link for more. High on the ‘Harley’ Hog

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